10 Tips to Excell at Your New Job

Starting a new job can be daunting. You're conscious about everything because you don't know anyone and most of all, you don't really know the company or the office culture.  Take it from someone like me who has worked in three different corporate setting in the last 15 years. I've worked at Macy's, Expedia, and … Continue reading 10 Tips to Excell at Your New Job

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#Twitterdoubled it’s Character Limit and Here’s How Tweeters Reacted:

 ​Hello, 280. Twitter is expanding tweets to 280 characters for nearly all users (the change won’t apply to Chinese, Japanese, or Korean languages) after rolling it out to some accounts in September. The company said people tweeted “more easily and more often” with the extended count, but that it didn’t substantially change Twitter’s brief-and-breezy character: Only 1% of users … Continue reading #Twitterdoubled it’s Character Limit and Here’s How Tweeters Reacted:

5 Social Media Myths that Cripple Business Owners and Entrepreneurs

What the what????!!!! So many entrepreneurs, especially the Baby Boomers and the mature Gen X, have been misinformed or started to believe their excuses. The one true fact about social media is it costs less than print, tv, or radio advertising. Another fact is that it doesn't cost to open an account. So if you … Continue reading 5 Social Media Myths that Cripple Business Owners and Entrepreneurs

21 Killer Tips for Social Media Content

Social Media is one very intimidating aspect of marketing that technologically challenged entrepreneurs continue to find overwhelming. The truth is, Social Media does not need to be so technical to begin with. It should be more social as the name suggests. Think of Social Media as a way to let your customers “in” on how … Continue reading 21 Killer Tips for Social Media Content

JCPenney versus Beyonce haters… who won?

After BEYONCE posted her pregnancy photo, JCPenney caught a lot of "shade" from people saying that it looked like an awkward JCPenney photo or how she has millions but got her photo taken at JCPenney. Guess what JCPenney did? They used Beyonce's lyrics to "clap back"! They quoted some of the tweets adding "Twirl on my Haters" … Continue reading JCPenney versus Beyonce haters… who won?

7 Deadly Sins in Marketing

Marketing is a very well established principle and one that has been practiced before it was even called that. If you think about it, the ancient world has definitely used advertising tactics when promoting a gladiator fight, a chariot race, or some royalty celebration. The similarities of entrepreneurs’ problems to another used to surprise me. … Continue reading 7 Deadly Sins in Marketing

Top 3 Things Business Owners Must Improve

Most business owners are challenged with the basic principles of marketing. Too many skip the process of building a business and marketing plan. Most fail to realize that without a plan, profitable opportunities may be missed due to lack of goal planning. Without quantifiable goals businesses find it hard to stay focus. Beyond profit goals … Continue reading Top 3 Things Business Owners Must Improve

AWARD-WINNING… what it means to me.

Receiving recognition and winning awards mean that I have an obligation to continue mentoring the younger generation through my career and showing them the essence of tenacity, determination, and work ethic.