AWARD-WINNING… what it means to me.

2015 was a year of recognition for many of my hard work. Earlier this year, at the annual ICSC (International Council of Shopping Centers) convention, I received 2 awards. The Silver MAXI award for Marketing Excellence and the U.S. Community Support Award for the West Region! Both awards were for the health and wellness program that I’ve developed at SouthBay Pavilion to help fight obesity in the community. The program, MALL-MENTUM includes four (4) free weekly fitness events, a bi-annual health fair, and other occasional fitness demos. Zumba Fitness, KOGA Fitness, Line Dancing, and Zumba for Kids are offered weekly at the shopping center with over 200 participants every week.

The MALL-MENTUM program stemmed from a prom dress drive in 2011 that was unsuccessful due to the fact that many of our teens are obese and the 80+ dresses that were collected for low-income Juniors and Seniors did not fit most of the candidates. The U.S. Community Awards was a competition among other major malls in the West Region and I’m so proud to have been chosen as the recipient.

In November, The Multicultural Motion Picture’s (MMPA) presented the 7th Annual “Lady In Red, Diamond Rose Awards” Gala which celebrated and recognized twelve deserving women for their contributions to the entertainment industry, media, philanthropy and community service. Denise O’Brien, CEO of Dome Entertainment served as the beautiful Co-Host for the exclusive event held at elegant Spice Affair Ballroom in Beverly Hills, CA.

The Multicultural Motion Picture Association (MMPA)’s 7th Annual “Lady in Red, Diamond Rose Awards” is a weekend soirée stated Jarvee Hutcherson, President of MMPA. The prestigious Diamond Rose Awards were presented to the following honorees: Munni Irone (Philanthropist Award), Dr. Cherilyn Lee, Phd (Health Care Award), Dr. Estella Sneider (Media), Sweeney Mae Montinola (Community Service Award), Consuella “Connie” Mackey (Community Service Award), Sue Wong (Fashion Award), April Sutton (International Global Award), Tata Sara – aka Tatyana Sarycheva-Kuzmina (Non Profit Organization Award), Tereza Mkhitaryan (Non Profit Organization Award), Lea Michelle Cash (Non Profit Organization Award), Dame Shellie Hunt (Motivational Speaker Award ) Jacqueline Nunn (Creative Arts & Crafts Award.

In December, I received two awards one from the Black Chamber of the City of Carson, for Marketing Excellence and the other from MAXX Promos as one of the TOP Filipinos in Los Angeles in the field of Marketing.

I’m extremely humbled and honored to have been recognized by many organizations that I’ve assisted in one way or another. As an ‘Award-Winning’ Professional, I am committed to upholding the standards to which I have grown accustomed to with my career, my craft, customer service, and in developing my relationships with organizations I work with.

Receiving recognition and winning awards mean that I have an obligation to continue mentoring the younger generation through my career and showing them the essence of tenacity, determination, and work ethic. Everything we do has a cause and effect, whether its something small or great, our actions contribute and affect the society one way or another. We have to hold ourselves responsible for the quality of our lives and the lives of our future children. We have to lead by example and know that we are being watched by more people than want to. Social media has greatly extended our capabilities of reaching the masses and we have to be mindful of the content we release into the world. Receiving awards is not just for show, it is a symbol of respect and acceptance of a greater responsibility that is my legacy and could potentially change the world.

I wish to bring happiness, laughter, motivation, and inspiration to as many people as possible. As an immigrant (now U.S. Citizen), I dedicate my awards and achievements to other immigrants that speak more than one language, who had to struggle (or are currently struggling) to fit in and compete with millions of other people who have more advantages and resources. I never would have imagined to be where I am today. I still have a lot of work to do but I am happy to know that I’ve come so far.


Published by Sweeney Mae - Marketing and Events Expert

Sweeney Mae is an award-winning Marketing Professional who has organized thousands of events and has collaborated with hundreds of organizations in the last 10 years of her career. She has worked with some of the great movers and shakers in the industry: Bill Walsh, America's Business Expert; Jarvee Hutcherson, Founder of Multicultural Motion Pictures Association; Max Amini, Actor and Comedian; Apl de Ap with the Black Eyed Peas and many more! Some of the organizations she's worked with includes: The American Cancer Society, American Heart Association, YMCA, Boys and Girls Club, NBA All Stars and more! She's passionate about helping start ups and small business owners in improving their marketing skills and strategy.

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