There are plenty of great companies that I admire for a variety of reasons. Companies like Microsoft, Google, Facebook and Zappos are a few on my list and when I came across an email titled: “Mark Zuckerberg and Angry Birds want 10 million students to code” – I immediately got intrigued and to my surprise this was the message on the email:
Yesterday, we announced the Hour of Code: a movement to recruit 10 million students of all ages to try computer science for one hour. This will be the largest initiative of its kind, ever.
Backed by Microsoft, Google, Apple, Bill Gates, Mark Zuckerberg, the Boys & Girls Clubs, and over 100 other partners, we want to bring computer science to every child, in every school, during Computer Science Education Week (Dec. 9-15).
Welcome to the 21st Century
Computer science is foundational for all students today. Yet 90% of schools don’t teach it. Fewer kids learn to program than 10 years ago.
What’s an Hour of Code?
It’s an introduction to computer science designed to demystify code and show that anyone can learn the basics. We’ll provide hour-long tutorials featuring Mark Zuckerberg, Bill Gates, Angry Birds, and Plants vs. Zombies — for your computer, tablet, or smartphone.
How can you help?
1) Ask your local school to participate – share this handout and video with your teacher.
2) Participate yourself (or with your child). Set aside one hour to learn, during Dec. 9-15.
3) Ask your employer to schedule a 1-hour team-building event to learn together.
4) Get together a local group in your community. Or host an Hour of Code “block party.”No experience needed
We owe it to today’s students to start with one hour. Let’s make history.
Please get started now at http://hourofcode.com– Hadi Partovi, founder, Code.org
This is such an awesome project whether this is a publicity stunt or not. If any company decides to positively affect the youth within any stunt, I am all for it and kids and parents should all take advantage of it.
I was an Achiever Scholar – a scholarship that Bill and Melinda Gates offered to thousands of high performing students. Because of them, my first 2 years of college will fully paid and my last 2 years were a breeze!
I genuinely admire Bill and Melinda Gates for ensuring that their charity dollars are well spent on youth with high potential!
Watch this video for more information about this campaign.
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Mae Day Marketing 
Reblogged this on ruralbrid.