I had the pleasure of attending as a Media guest at the 2013 Plush Show and I must say, that it was so much fun to meet all the “mompreneurs” and “dadpreneurs”. It was a 3-day show that started with an early morning, private breakfast on Friday, June 7th, where Jina Park, CEO of Plush, announced a second show in Las Vegas and a strategic partnership with BFPA (Baby Furniture Plus Association), which produced a new organization called JRA (Juvenile Retail Alliance).
I had the pleasure of interviewing Jina Park about her story and how she accomplished it all as a Wife and a Mom of three.
Watch my interview with Jina Park:
How Jina Park got started. What was her vision?
Jina Park speaks on the importance of collaboration and business partnerships and how it can help decrease marketing expense.
Jina Park explains the growth of her brand from a small 45 vendor show to over 100 vendors now and how did she do it as a MOM and WIFE!!!
Jina Park talks about how she overcame financial challenges when she first started her business.
Click on the images below to see a description of the products and their website.
It was such a breath of fresh air to be surrounded by people who had a vision and worked hard to create a final product.
Park announces a second show in Las Vegas and a partnership that resulted to the JRA (Juvenile Retail Alliance).
Jina Park and her very supportive Husband, David Park
Published by Sweeney Mae - Marketing and Events Expert
Sweeney Mae is an award-winning Marketing Professional who has organized thousands of events and has collaborated with hundreds of organizations in the last 10 years of her career.
She has worked with some of the great movers and shakers in the industry: Bill Walsh, America's Business Expert; Jarvee Hutcherson, Founder of Multicultural Motion Pictures Association; Max Amini, Actor and Comedian; Apl de Ap with the Black Eyed Peas and many more! Some of the organizations she's worked with includes: The American Cancer Society, American Heart Association, YMCA, Boys and Girls Club, NBA All Stars and more!
She's passionate about helping start ups and small business owners in improving their marketing skills and strategy.
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