I honestly wish I thought of this first! How else can you get J.LO, Chris Brown, Tyrese, Bill Gates, Tyler Perry, Oprah, a whole football team, Lebron James, and many more to buy into your charitable efforts? This is one of the most brilliant marketing strategies and the ALS foundation didn’t even come up withContinueContinue reading “The Ice Bucket Challenge is Brilliant! This is how it started…”
