Social Media Marketer, Sweeney Mae, shares her top 10 Best Apps that makes Social Media Management Easy!
Planning events require high level creativity not only with coordination but as well as with collaboration. A skilled event producer is also a skilled networker. Someone who knows how to utilize their "rolodex" when needed. Another important aspect of event production is marketing. Marketing includes a plethora of practices and principles that can help achieve … Continue reading THE DETAILS OF EVENT PRODUCTION
After watching the latest movie about Hercules, I can't help but notice (right away) the importance of marketing that this movie focused on. The movie begins with his nephew telling what sounded like tall tales about Hercules and his victory against impossible opponents. Hercules' nephew, Lolaus, was definitely the PR person of their group. Lolaus was … Continue reading HERCULES AND HIS MARKETING STRATEGY
I love helping others. I love giving people ideas on how to be creative with their branding message or their business until one day, a person very dear to my heart told me to stop giving away ideas for free. That people need to pay me for everything I come up with. That I'm short-changing … Continue reading A NEVER ENDING DOZE OF CREATIVITY
I'd like to invite you to join our 14 Day Tips Challenge to help boost your social media engagement. It's so easy to join! Simply create graphics for your tips by choosing an existing photo and using a mobile app to add text on your photo. Brand it with your logo, website, name or social … Continue reading 14 Day Tips Challenge to Boost your Social Media Engagement
This is why I fell in love with Marketing. Marketing is never boring! It is the epitome of the cliche: "The only thing that's constant is change". It seemed like it was just yesterday when the internet changed the way we communicated. Now, it has totally changed the way we transact. Then, social media emerged … Continue reading WHAT IS OMNI-CHANNEL MARKETING?
If you are like most newbies on social media, you probably feel lost and need direction on what kinds of topics to post on your page to engage your followers or friends. The trick is to share genuine thoughts.... thought provoking, if possible. Here are 5 ideas to get you started: 1. Pay attention to … Continue reading 5 IDEAS TO CREATE CONTENT FOR YOUR SOCIAL MEDIA
I found this website/image as I was searching for the most current statistics for various social media channels. As a Marketing Professional and social media marketing coach, this image is a powerful tool to explain to my entrepreneur friends and network the power of social media. Another powerful statistics would also be the amount of time … Continue reading Social Media Statistics and The Top 5 Musts in Managing it!
From my personal years of experience, I have noticed two types of business owners. One who gives up after the first try or one who doesn't. The tricky thing about marketing (advertising, promotions, social media) is that there isn't one general way to do it right. Everything is dependent on something different. Just because a … Continue reading Why Some Businesses Fail In Marketing
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Sweeney Mae | www.eventsinthecityla.com
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I am a Marketing Consultant and Event Producer. I help businesses create or improve branding strategy, Marketing efforts , social media, as well as plan launch events, grand openings, corporate events, fundraisers, and private parties.
What are the biggest changes you see happening in your industry?
Technology is the biggest factor of change in my industry. Reaching appropriate audience has been more accurate and accessible, nowadays.
What opportunities and challenges will these changes bring about?
The speed for which we see results are much faster, which is a great thing but at times lead to shorter patience.
What are your biggest goals?
My goals are to continue to build my fundraising events including THE SURVIVORS FASHION SHOW; Publish more books; speak and educate more business owners; and inspire the younger generation.
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